Effective November 18, 2009, Operation Care Dallas proudly announces its official news and marketing team:

Jeff Crilley, of Real News PR, reported the news on TV for 25 years in Dallas, Minneapolis, Omaha and Lansing. Dallas / Fort Worth residents remember him most for his time on Fox 4 news, but he has also had appearances on CNN, CNN Headline News,  The Discovery Channel, Good Morning America and The CBS Early Show.

An award-winning journalist, local residents also know him for his book and many speaking engagements on Public Relations and how to get free publicity. 

Real News PR. is a new breed of PR firm; one run entirely by former news professionals with real life experience selecting and reporting on news and public interest stories.

Jeff Brady of Brady Media Group also has a 20 year career reporting compelling stories on TV news. He is now the CEO of a new media advocacy agency called the Brady Media Group.  This is a team of journalists and creative story-tellers focused on new platforms and new audiences who access information in a whole new way in the changing media landscape.

The Brady Media Group supplements traditional messages with newer, cheaper, more authentic ones, helping clients discover how to allow local and national media to access your knowledge base as a resource, how to develop their own viral video, and how to use the contagious new platforms of social media to expand their brand.

Aimee Iarussi, CEO of Give Gifts.com, LLC and its subsidiary, DFW Business Network, operates a large networking organization in Dallas and New York. The Network organizes networking meetings and events for local businesses and entrepreneurs to meet several times a month.  During the meetings, attendees network, mingle, share ideas, and brainstorm to build strong businesses. 

The Network consists of ten group groups that meet separately and together and is served by Business PR News. The DFW Business Network is dedicated to serving members and member businesses and helping promote and build their future.

Lisa Cooper , music instructor at at Creative Soul School of Modern Music, has joined our team to assist with writing press releases.

Lisa Cooper was a professional musician based out of Nashville before moving to Dallas in 2006 to become the Director of Communications for 90.9 KCBI radio. Through this experience, she became involved with Operation Care Dallas when she covered the event live on the air in December of 2006. She has remained involved since.

With a desire to get back to her musical roots, Lisa joined the staff at Creative Soul School of Modern Music in 2009 and now teaches young and old the joy of musical expression. Lisa and her husband Keith are very involved in community outreach and use their musical talents to serve and encourage others.